05 June 2024

itim Group plc has signed a five year multi-million-pound contract renewal with Majestic Wine, the UK’s largest specialist retailer with over 200 stores.

The subscription renewal for itim’s UNIFY platform supports retail, B2B and direct to consumer sales covering processes such as EPOS, e-commerce, PIM, stock management, merchandising, supplier management, pricing and promotions, customer order management, customer management, B2B customer accounts and website & business intelligence. UNIFY provides a single view of customer, product and real time stock across all channels.

“In 2021, Majestic selected itim’s UNIFY platform as its technology partner. Together we have turned Majestic into what we believe to be one of UK’s leading Omni channel retailers. I am pleased to extend this partnership to cover Majestic’s next five year digital journey,” said John Colley, CEO Majestic Wine.

“We are delighted to be continuing our relationship with such a prestigious retail brand. This five year renewal is an endorsement of Majestic’s confidence in our UNIFY platform which seeks to help retailers achieve omni-channel excellence by driving sales and profitability by putting ‘the customer’ at the heart of Majestic’s unified retail business model,” said Ali Athar, CEO itim Group plc.